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SEC-REGISTERED

INVESTMENT ADVISOR

Baseline is registered with the Securities and Exchange Commission as an investment advisor.

SEC-REGISTERED INVESTMENT ADVISOR

SEC-registered advisors are certified and tested and can offer elite financial planning and investment advice to US citizens.
Your wealth is important. If you are serious about your life goals, financial planning and investments are probably important to you. Financial planning can involve many steps from tax optimisation to asset protection. Different investments have different rules with different returns.
With the help of financial planning, you will be able to predict where you will be in the years to come by evaluating where you are now, what sources of income you plan to have in the future, what investments you plan to make, and when you plan to retire.
At Baseline, we believe the journey though financial planning and investment should not be done alone. Whether you are well-educated in the world of finance or you are just hoping to earn money through simple investment, an advisor can be by your side, guiding you through every step.
When seeking help, it is in your best interest to choose a fully qualified, registered advisor.

WHAT IS AN INVESTMENT ADVISOR?

An SEC-registered investment advisor is a person or firm that gives clients investment advice and can also provide analysis of securities investments. The Investment Advisers Act of 1940 lays out the responsibilities of firms and sole practitioners. These advisors can be investment consultants, financial planners, general partners of hedge funds, and wealth managers.
Under the terms of SEC regulation, Registered Investment Advisors (RIAs) have an obligation to provide proper investment advice and to act in their clients’ best interests.
Investment advisors assist clients with a variety of services, including but not limited to the following;
ASSET PROTECTION
Asset protection involves keeping your property safe if you are involved in a lawsuit or owe money. In this event, asset protection involves keeping your international investments at arm’s length from domestic litigants and creditors.
GROWTH OF ASSETS 
Building your assets is the best way to make money. You should not have to rely on new income as your only cash flow. The goal of asset growth is to provide a long-term return that can meet your needs, even if your employment situation were to change.  
TAX OPTIMIZATION
Tax optimisation involves identifying the appropriate legal and organisational frameworks that will ensure you keep your investments in the lowest possible tax environment.  We work to ensure our clients’ consider the tax implications of their financial planning and investment activities, ensuring that they adopt a tax-efficient approach to their financial goals.
HEDGING YOUR PORTFOLIO
Suitably diversified investors are often well advised to make specific investments to protect themselves from losses incurred in another investment class. Hedging is a form of insurance, designed to balance out risks in a broadly diversified portfolio. 
RISK MANAGEMENT
Managing risk plays a key role in wealth management and financial planning yet can be overlooked. Proper forward planning is essential to identifying obstacles to wealth generation. Key risks to consider include changes to employment, legal issues, high-risk investments, incomplete tax planning, unanticipated health problems, and disability. 
A registered advisor may sound like a financial planner. In some ways, they are. Many financial planners are investment advisors. But not all advisors are financial planners. Choose an advisor carefully as you may not be able to get everything you need from certain financial planners. As a fully SEC registered advisor, Baseline can help clients with a wide array of financial planning and investment advice.
 

BASELINE
AS A SEC-REGISTERED INVESTMENT ADVISOR

Baseline is dedicated to providing the highest quality advice to our clients. We do not take this responsibility lightly. We are one of a small number of Swiss-based financial advisory firms to be registered with the US Securities and Exchange Commission (SEC). SEC-registered advisors are held to a higher standard of conduct than other advisors.
Together with our partner banks, we can now offer the full Swiss private banking experience to US citizens, both resident and non-resident.
Swiss banking is highly regarded around the world, well known for its sophistication and discretion. 
Switzerland remains the world’s largest cross-border wealth management destination. In 2020 Swiss banks held more than $8.5 trillion under management, of which almost 51% of that is generated from clients outside the country. Choosing Switzerland as a banking destination is choosing years and years of financial stability and growth.
The advantages of having an account in Switzerland include currency and investment diversification, asset protection, and the possibility to deposit assets in some of the oldest and best capitalised banks in the world.
WANT MORE INFORMATION ABOUT OUR SEC-REGISTERED INVESTMENT ADVISORY OPERATIONS? CONTACT US.